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Graciela Fonseca, MBA

Global Marketing & Strategic Planning 

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My Story

Graciela Fonseca, MBA (“Gracie”) is an accomplished 25-year industry life sciences marketing executive in the areas of pharmaceuticals, medical devices and nutraceuticals in both human and animal health. She is known as a visionary, award-winning leader; is passionate in mentoring, developing, and inspiring talent, and has a track record of success in leading Brand Management, Product Marketing, and Product Management, Portfolio Strategy, and execution.


Gracie’s Animal Health career consists of working for companies such as Grey Wolf, Elanco, Novartis Animal Health, Bayer Animal Health and Wyeth Animal Health in various senior Global Marketing and Management roles.  Her Human Health career consists of working for companies such as Trudell Medical International, Boehringer Ingelheim, Apotex, and Roche in roles such as Director of New Products Marketing, Customer Insights Manager, and other Marketing roles. 


In addition to consulting, she is also a professor at 2 colleges in Ontario, Canada; Sheridan College at the Pilon School of Business, and at Conestoga at the School of Business.  


Gracie is certified in Digital Marketing Management from the University of Toronto, has an MBA from the Universidad Latinoamericana de Ciencia y Tecnología (ULACIT) in San José, Costa Rica and a Bachelor of Economics with minors in Business Administration and Management Information Systems from the University of Wisconsin. 


She currently resides in Mississauga, Ontario, Canada and is fluent in English and Spanish.

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